Initially launched in 2025 on the occasion of the Group’s 15th anniversary, the Voluntary Blood Donation Program received an enthusiastic response from a large number of ASG staff and employees. Building upon these meaningful values, in 2026, the journey of sharing was further extended with an expanded scale and geographic scope, attracting increasingly proactive participation from the workforce across various units, thereby disseminating a spirit of solidarity, sharing, and community responsibility throughout the entire system under the program “Red Drops of Compassion”.
Expanding Scope – System-Wide Integration
From the maiden donation venues established in Hanoi, Thai Nguyen, Da Nang, and Ho Chi Minh City during 2025, this compassionate red journey was progressively extended and reinforced in 2026, welcoming member units located in the Khanh Hoa region into the fold.
The 2026 “Red Drops of Compassion” campaign recorded 175 registered participants representing 11 units, comprising ASG Corporation, ASGL, ASGI, ASGA, ASGT, ASGS, VINAFCO, CIAS, AGS, AIRLOG, and NBL. Such growth in numbers and participating footprint underscores the wide-ranging resonance of the program alongside the proactive stance of the collective in contributing substantive value to the broader community.
Throughout September 2026, 06 blood donation drives were executed sequentially from Khanh Hoa (11/09) and Ho Chi Minh City (12/09 and 17/09) to Thai Nguyen (14/09), Hanoi (15/09), and Da Nang (18/09). At every locale, the responsive and dedicated involvement of staff and employees forged a unified, tripartite journey spanning the Northern, Central, and Southern regions, radiating the spirit of mutual assistance ever deeper across the ASG Corp. ecosystem.
Representative of the Board of Management of ASG Corporation delivering remarks at the event.
The program garnered the steadfast accompaniment of representatives from the Group’s Board of Management (BOM), and executive leaders from member companies. At the Hanoi donation station on 15/09, Mr. Truong Minh Hoang – General Director of ASG Corporation – acknowledged and expressed heartfelt gratitude for the resounding participation of the workforce across the entire corporate framework. He simultaneously underscored the program’s role in championing civic responsibility, fostering reciprocal solidarity, and solidifying bonds among personnel from distinct business units.
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Meaningful moments of blood donation captured across the system
Over the course of 06 dedicated sessions under the banner of “Red Drops of Compassion 2026”, 125 staff and employees successfully donated, providing approximately 43,750 ml of blood to bolster emergency resuscitation and clinical treatment efforts. Demonstrating that each drop of blood is a token of compassion, every personal contribution and every unit of blood donated constitutes a tangible endeavor reflecting the civic duty and profound compassion of ASG Corp. personnel.
From initial blood collection points established in 2025 to an expansive journey traversing all three geographical regions in 2026, “Red Drops of Compassion” is progressively evolving into a hallmark corporate endeavor, unifying staff and employees through shared moral pillars and actionable community engagement.
The achievements of “Red Drops of Compassion 2026” will continue to kindle institutional solidarity, accountability, and humanitarian devotion, nurturing the distinctive cultural heritage of ASG’s people along every milestone of the Group’s corporate trajectory.
